Case studies

Concrete results. Clear decisions.

Documented client work in Google Ads, measurement and consulting: numbers, implementation and the context needed to interpret them.

Service:

How to read the numbers

What a case study here contains

Every case study follows the same logic: the starting point, what I implemented, and the documented result that came out of it. No anonymised stories about “a client in the sector”, but names, time frames and numbers that can be traced in the account.

The time frame is stated. A result over three months is a different claim from one over two years. Seasonal effects are written down rather than averaged away.

The metric fits the business. For a shop that is ROAS, for a trade business a confirmed enquiry, for a job ad a qualified application. Clicks and impressions are never presented as the outcome.

The currency is the account's own. A Swiss account reports in francs, an account in Dubai in dirhams. Anything converted says so.

The projects run from Google Ads and Meta through conversion tracking to full website relaunches, across B2B, e-commerce and local services. Use the filters below to reach a comparable case directly.

Your dashboard is not the outcome. Let’s find the real one.

Bring the business question, account and measurement path. We will identify where the evidence is strong and what to do next.

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