Legal

Privacy policy

Last updated: 13 September 2026

1. Controller

The controller responsible for processing under the GDPR is:

Clickspire LLC
30 N Gould St
82801 Sheridan
Email: kontakt@visnakovs.de

2. Contact and booking

If you contact me or book a consultation, I process the details you provide (such as name, email, company, phone number, message and appointment details) to answer your request or deliver the appointment. The legal basis and retention period depend on the request and the applicable contract, pre-contractual relationship or consent. Depending on the function, Resend handles email, Google Calendar handles appointments, and a configured Google Sheet is used to process the enquiry. The long-lived lead row in that Google Sheet stores neither the request IP address nor the user agent. Those details may be processed separately and transiently for hosting, abuse prevention and Cloudflare Turnstile, but they are not copied into the lead record. Result, report, download and enquiry emails do not subscribe you to a newsletter. Only a form explicitly labelled as a newsletter adds your address to that audience. Newsletter consent can be withdrawn at any time for the future by emailing kontakt@visnakovs.de.

3. Cookies and automatic measurement

Google Tag Manager and the measurement services below start automatically on new visits. There is no cookie banner. Analytics and advertising services can therefore receive data and use cookies or local browser storage from the first page view. Automatic activation is not consent and is not recorded as your agreement. Valid, previously stored category choices in the vis_consent cookie continue to be respected, including a refusal.

UTM campaign parameters, referrer, landing page and first and last campaign contacts are stored in the browser and may accompany an enquiry or booking. They can include advertising click identifiers such as GCLID, GBRAID, WBRAID, FBCLID and OpenAI's oppref. A previously stored marketing refusal also removes these click identifiers from retained page URLs. Existing category decisions, timestamp and version remain separate from campaign attribution in the lead record. Without a previous choice, no consent is recorded as granted.

  • Analytics: Google Analytics 4 through Google Tag Manager, and PostHog for events, experiments, session replay and heatmaps. Data may include URLs, referrers, events, device and browser details, IP addresses and pseudonymous identifiers. Dealfront/Leadfeeder provides company-level visit analysis, described in section 6.
  • Marketing: Google Ads tags, Meta Pixel, TikTok Pixel and OpenAI's ChatGPT Ads Measurement Pixel measure ad interactions and conversions. Depending on the tag, cookies, click and event data, URLs, IP address, user agent and configured hashed contact data may be transmitted. Google's ad_personalization and personalization_storage signals remain denied. Since August 2026, Google also uses received EEA IP addresses for ad measurement and personalisation. See Google's Business Data Responsibility.
  • ChatGPT Ads Pixel and Conversions API (OpenAI): The Pixel measures page views, completed tool uses and confirmed lead forms and appointments, and attributes them to eligible ChatGPT ad interactions where possible. Confirmed conversions are also sent through the server-side Conversions API; a shared event ID supports deduplication. Data may include the Pixel ID, visited URL, page title, event and timestamp, click references oppref and __obref, IP address, browser and device details and pseudonymous identifiers. Email addresses and phone numbers are normalized and SHA-256 hashed; only the hashes are sent to OpenAI through these measurement paths. The purposes are conversion attribution, campaign measurement and optimisation. Processing in the United States may occur. See the OpenAI Ad Tools Data Processing Addendum.
  • Server-side measurement: Confirmed contact and booking events may be sent to GA4 and OpenAI's Conversions API. A GA4 conversion is sent only when it can be associated with a valid, current browser session. Previously stored refusals for the relevant measurement category are respected.
  • Bot protection: Cloudflare Turnstile protects configured forms against abuse. Technical browser and connection data may be sent to Cloudflare.
  • Embedded YouTube videos: Talk videos initially appear as a local preview. Only after your active click does the site load a video from youtube-nocookie.com. YouTube/Google may then process your IP address, browser and device information and the page viewed. “No-cookie” mode does not prevent every form of storage or further processing.
  • Embedded Wistia videos: Some explanatory videos initially appear as local previews. Clicking loads the Wistia player. IP address, browser and device details, page and playback data may be sent to Wistia, Inc. (USA) and its playback measurement service Mux Data (litix.io).

This describes the technical behaviour. Automatic activation does not replace consent required by applicable law. For processing questions or an objection, email kontakt@visnakovs.de.

4. Hosting and external services

The site is hosted by a technical hosting provider. Depending on the tool or form you use, data may be processed by providers such as Resend (email), Google (calendar, measurement and PageSpeed), Notion (optional follow-up checks), Microlink or image.thum.io (optional page previews), and Cloudflare (Turnstile). The relevant service is only called for the feature you use; applicable processor agreements and transfers must be assessed for the current deployment.

5. Anonymised evaluation of the free tools

The details you enter into the free tools on this website — for example a website address you have checked or figures you have typed in — may be evaluated in anonymised, aggregated form in order to produce general statistics (for example “X % of the pages checked measure no conversions”). For that purpose the details are separated from you and from your email address and are only considered as a total across many checks. Only such aggregate figures are ever published; individual domains, URLs, entries or other details that can be attributed to a person or a company are neither published nor passed on to third parties. The legal basis for the anonymisation step is Article 6(1)(f) GDPR (legitimate interest in improving and benchmarking the services offered on this website); the anonymous dataset that results no longer permits any reference to a person. Results that remain attributed to a person — such as a report requested by email — continue to be governed by sections 2 and 4.

6. Server logs and company-level analysis

Technical request data such as IP address, browser, URL, referrer and timestamp may be processed to operate and protect the site.

Dealfront/Leadfeeder

As part of the automatic measurement described above, Dealfront/Leadfeeder may receive the IP address, timestamp, URL, referrer, browser and device information, location and usage data, and pseudonymous identifiers to associate a visit with a possible company and the pages it viewed. The script is loaded through Google Tag Manager; this is not a local-only lookup. The purpose is company-level audience analysis, service improvement and preparation of B2B outreach. Dealfront says processing takes place primarily in the EU, with safeguards for processing outside the EEA. See the Dealfront Privacy Center. The exact retention period depends on the active Dealfront plan and account settings and must be confirmed, together with processor terms, transfer safeguards and the final legal basis, before production use.

Self-hosted company-visit measurement

An additional self-hosted company-visit measurement path stays disabled. It sends no visit events to our server. This is separate from the Google, PostHog and Dealfront measurement described above.

7. Your rights

Subject to the applicable requirements, you may request access, rectification, deletion, restriction, portability or object to processing. You may also lodge a complaint with a data-protection supervisory authority. For questions, email kontakt@visnakovs.de.